: Founded by Mana (Malice Mizer), this brand is the gold standard for Elegant Gothic Lolita and Gothic Aristocrat styles.
: A more affordable option based in Harajuku, offering punk-style clothing often used for "Osare Kei" or colorful V-Kei looks. where to buy visual kei clothing
: A high-end gothic and punk brand that has long influenced the V-Kei scene. : Founded by Mana (Malice Mizer), this brand
: Focuses on expressing identity through simple cuts with unique textures; popular among modern V-Kei fans. : Founded by Mana (Malice Mizer)
These brands are staples within the subculture and are frequently worn by band members or used in artist collaborations.
: A definitive V-Kei brand blending punk, rock, and gothic styles. It is known for its edgy, unisex designs that can be dressed up or down.