Umoja Sounds (comprised of Kevin Provoke, Ambrose "Dunga" Akwabi, and Robert Jakech) featuring Jay Rox . Producer: Produced by Fuad Mbici of Umoja Sounds.
is a high-energy Afrobeat single by the Kenyan production trio Umoja Sounds featuring Zambian artist Jay Rox . Released on October 27, 2022 , the track serves as a standout collaboration highlighting the "trans-African" synergy between East and Southern African musical styles. Key Information Release Date: October 27, 2022.
Like much of Jay Rox's work, the track emphasizes African pride and modern aesthetics, using the "Designer" metaphor to represent quality, style, and elevated status. DESIGNER - Umoja Sounds Ft. Jay Rox (Official Audio)
Described as a "groovy yet mellow chorded banger," the track blends Afrobeat rhythms with Jay Rox's versatile delivery, which often alternates between melodic singing and sharp rap patterns.
The song is part of a larger body of work between the artists, specifically appearing on the , a seven-track project entirely produced by Umoja Sounds for Jay Rox. The EP was the result of a multi-week intensive recording session in Zambia where the artists shifted from a transactional "beat-selling" relationship to a deep creative partnership. Artistic Elements Umoja Sounds (comprised of Kevin Provoke, Ambrose "Dunga"
The official music video was directed by Enos Olik. Production and Context
A Kenyan-based powerhouse that prioritizes intentional, long-term collaborations over one-off sessions. They are known for their "East meets West and South" sound. Released on October 27, 2022 , the track
The track maintains a danceable energy with a loudness of approximately -8.089 dB and a high "danceability" rating. About the Collaborators
